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DSU Becomes First HBCU to Launch Private Merchandise Label

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Delaware State University (DSU) has made history as the first Historically Black College and University (HBCU) to launch its own private-label merchandise line. Starting this week, DSU apparel, including hoodies, sweaters, and other items, will be available on major online platforms like Amazon and Walmart, thanks to a groundbreaking partnership with Everything Collegiate, LLC, a Black-owned business based in Atlanta, Georgia.

The launch features a range of DSU-branded apparel adorned with the university’s signature Hornets logo, offering the DSU community a unique way to show school pride. This initiative allows DSU to control the design, quality, and selection of the products sold, ensuring that the merchandise resonates with students, faculty, staff, alumni, and supporters. As an added benefit, 5% of sales from the DSU private label will go toward funding student scholarships.

Everything Collegiate, a company with over 20 years of experience in the collegiate merchandise industry, is the primary vendor for over 60 colleges, including 39 HBCUs. The company, founded by Terance Harmon, holds more than 85 brand licenses for colleges, fraternities, and societies, offering a wide range of custom collegiate products such as apparel and accessories.

“This partnership is a pivotal moment in our mission to support and uplift HBCUs,” said Harmon. “Working with DSU to develop its private merchandise line has been incredibly fulfilling, and we are excited to take this historic step with them.”

DSU’s initial collaboration with Everything Collegiate began last year during the university’s rebranding efforts, which were met with an overwhelmingly positive response. “The new designs resonated deeply with our students, faculty, and alumni,” said Dr. Dawn Mosley, Senior Associate Vice President of Marketing and Communications. “By having control over the design process, we ensured that the products truly reflected DSU’s identity.”

With the launch of the private label, Everything Collegiate will manage the distribution while assisting DSU in expanding its product offerings both online and in additional retail outlets. This strategy will increase the university’s brand visibility while maintaining high-quality standards.

“We’re no longer limited to mass-produced items with our logo slapped on them,” Dr. Mosley added. “This initiative represents true ownership of our brand, protecting what DSU has built over more than a century.”

While DSU will continue to work with existing campus retailers, this new venture creates an exciting opportunity for students and alumni to contribute their own design ideas. Proceeds from sales will go toward supporting scholarships for DSU students, with the first round of awards scheduled for spring 2025.

Future merchandise will feature DSU’s exclusive Hornets™ branding. To shop the new collection, visit hbcudsu.com.

We are dedicated to celebrating the rich history, vibrant culture, and enduring legacy of Historical Black Colleges and Universities (HBCUs). Our mission is to provide a platform that honors the invaluable contributions of HBCUs to higher education, social justice, and community empowerment. Through insightful articles, engaging narratives, and meaningful dialogue, we strive to amplify the voices, experiences, and achievements within the HBCU community. By fostering awareness, appreciation, and support for HBCUs, we aspire to inspire current and future generations to pursue excellence, equity, and inclusivity in education and beyond.

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Coppin State Stuns Arizona State in Overtime Thriller, 74-68

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In a game for the ages, Coppin State University’s women’s basketball team shocked Arizona State University (ASU) in a thrilling 74-68 overtime victory on Friday night. The win marked the Eagles’ first-ever home triumph over a power-conference opponent, sending the packed CSU arena into a frenzy.

The Eagles were carried by dynamic duo Angel Jones and Laila Lawrence, who combined for 43 points in a heroic effort. Jones led all scorers with 23 points, shooting 8-of-20 from the field and a clutch 7-of-11 from the charity stripe, while also contributing five rebounds and three assists. Lawrence added 20 points on 8-of-16 shooting, nearly recording a double-double with nine boards, five assists, and defensive brilliance with four steals and a block.

Coppin State’s balanced attack featured four players in double figures for the first time this season. Senior guards Tyler Gray and Tiffany Hammond each chipped in 12 points. Hammond drained four three-pointers in a sharpshooting display, while Gray was ice-cold under pressure, hitting all six of her free throws. The pair also contributed defensively, combining for five steals.

The Eagles outshot the Sun Devils 41.3% to 38.8% from the field and turned defense into offense, scoring 20 points off ASU’s 20 turnovers. Coppin State also held the edge at the free-throw line, connecting on 15-of-21 attempts compared to ASU’s 9-of-12.

For Arizona State (4-4), junior guard Jalyn Brown was the standout, posting 17 points, six rebounds, and three assists. Tyi Skinner added 14 points, while Nevaeh Parkinson fought hard in the paint, finishing with nine points and 10 rebounds. Parkinson, fresh off a career-high 26 points in ASU’s previous game, added another milestone by hitting just the second three-pointer of her career.

Overtime proved decisive, as Coppin State dominated the extra frame. The Eagles shot a blistering 60% (6-of-10) in overtime while holding the Sun Devils to a frigid 18.2% (2-of-11). ASU’s shooting woes in the clutch nullified their strong middle quarters, where they hit 52% from the field.

This monumental victory adds a new chapter to Coppin State’s history, showcasing a team that capitalized on grit, execution, and resilience to topple a powerhouse program.

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Madden NFL x HBCU Tournament Returns: Celebrating HBCU Excellence and Cultivating Sports and Gaming Talent

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HBCU Students: Compete in Madden NFL 25 and Secure a Spot at the 2025 Pro Bowl Games Week!

Dec. 4, 2024 — NEW YORK: The National Football League (NFL) and EA SPORTS™ are continuing their dedication to Historically Black Colleges and Universities (HBCUs) with the highly anticipated return of the Madden NFL x HBCU Tournament.

This program empowers HBCU students, blending culture, sports, and gaming into a one-of-a-kind experience. Participants will compete in the Madden NFL 25 tournament for a chance to earn a trip to Orlando during the 2025 Pro Bowl Games Week. The top four finalists will not only battle for the championship but will also gain valuable professional experience, including shadowing a live broadcast of the Madden NFL Championship Series and networking with industry leaders.

“We’re thrilled to continue this initiative for a fifth year,” said Ed Kiang, Vice President of Video Gaming for the NFL. “The Madden NFL x HBCU Tournament celebrates the intersection of culture, sports, and gaming while providing HBCU students with mentorship and unique career development opportunities.”

Tournament Details

  • Registration: Now open for HBCU students at hbcutournament.nfl.com.
  • Online Qualifiers: Dec. 20-21, Jan. 3-4, and Jan. 10-11.
  • Last-Chance Qualifier: Jan. 12.
  • Elimination Rounds: Jan. 18-19.
  • Finals in Orlando: Jan. 28-Feb. 1, during MCS Playoffs Week and the 2025 Pro Bowl Games Week.

In Orlando, finalists will gain behind-the-scenes exposure to EA SPORTS, including insights into game production, mentorship from EA employees, and a deeper understanding of career paths within the gaming and sports industries.

Why This Matters for HBCU Students

The Madden NFL x HBCU Tournament isn’t just about gaming; it’s about opening doors to new opportunities. Students will have the chance to showcase their skills, connect with industry leaders, and explore careers that align with their passion for sports and technology.

About the NFL HBCU Initiative

The NFL’s commitment to HBCUs began in 2016 with the launch of Strength of HBCUs, Impacting Pro Football Since 1948. This initiative, in partnership with HBCU athletic conferences like the MEAC and SWAC, has expanded to include other schools and conferences, offering programs that connect HBCU students with opportunities in sports administration and beyond.

For more details and to register, visit hbcutournament.nfl.com.

Let’s celebrate HBCU excellence, compete, and elevate together.


Media Contact:
Liana Bailey | Liana.Bailey@nfl.com

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Delaware State University Falls to University of Delaware in High-Scoring Rivalry Match

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NEWARK, Del. — HBCU Original was on-site for the intense Battle of Delaware, where Delaware State University fell short in a high-energy showdown against the University of Delaware, 93-80, on Tuesday night.

Despite a standout performance from Robert Smith, who dropped a game-high 22 points, and a strong second-half effort, the Hornets (3-6) couldn’t overcome the Blue Hens’ dominant first half. Martez Robinson added 19 points for Delaware State, and Corey Perkins chipped in with eight, but the team’s halftime deficit proved insurmountable.

“We came alive in the second half, but we’ve got to play with that intensity from the tip,” said Delaware State head coach Stan Waterman.

The University of Delaware (5-3) leaned on a balanced offensive attack, led by Cavan Reilly, who finished with 20 points, including 14 in the second half. Erik Timko delivered 18 points, highlighted by three three-pointers, while John Camden added 13 points, shooting 3-of-4 from beyond the arc.

The Blue Hens set the tone early, heading into the break with a 42-27 lead, thanks to Timko’s 13 first-half points. Delaware State outscored their rivals in the second half but couldn’t close the gap as Reilly and the Blue Hens held firm.

“This is what rivalry games are all about,” Reilly said after the win. “We knew Delaware State would come out swinging, but we stuck together and finished strong.”

Key Stats:

  • Delaware State University: Smith (22 pts), Robinson (19 pts), Perkins (8 pts).
  • University of Delaware: Reilly (20 pts, 5 reb), Timko (18 pts, 3-6 3PT), Camden (13 pts).

HBCU Original’s Take:

This annual rivalry highlights the intensity and pride of collegiate basketball in Delaware. Delaware State University, an esteemed HBCU, showed heart and resilience but will look to regroup as they prepare to face Morgan State.

Catch more HBCU sports coverage and highlights at HBCU Original—your home for HBCU pride and excellence.

🌐 Visit www.hbcuoriginal.com for full coverage and analysis of HBCU games.

#HBCUOriginal #BattleOfDelaware #DSUvsDelaware #CollegeBasketball #HBCUpride

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Football’s Growing Problem: Brawls and Unsportsmanship Across the Gridiron—From the NFL to HBCUs

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A week of explosive clashes on the football field has captured the attention of sports fans and analysts alike, sparking a growing concern over the state of sportsmanship in the game. From the NFL’s Kansas City Chiefs vs. Buffalo Bills showdown to FCS Towson vs. North Carolina A&T to HBCU FCS rivalries like Jackson State vs. Alabama State and HBCU D2 rivalries like Virginia Union vs. Virginia State, every level of football is witnessing an alarming uptick in brawls. The college scene isn’t immune either, as even Nebraska‘s FBS matchup with USC saw its heated moments, adding to the growing list of incidents. For HBCUs, there were even more concerns with Howard vs. NCCU and Florida A&M vs. Prairie View, all ending with brawls.  It’s time to talk about what is going on with football, the rising aggression, and the growing question of unsportsmanlike conduct taking over the game.

The Week of Chaos: From the NFL to HBCUs:

The week was marked by multiple altercations on the field that have left fans, coaches, and administrators reeling. In the NFL, the Kansas City Chiefs faced the Buffalo Bills in a hard-fought contest that boiled over into a series of fights. It wasn’t just a few pushes or trash talk—full-blown brawls resulted in player suspensions and calls for more decisive disciplinary action. But it wasn’t just the pros where tempers flared. In the FCS, North Carolina A&T took on Towson in a fierce game where multiple players threw punches. At the same time, Jackson State and Alabama State—with Jackson State clinching the SWAC conference will head to the upcoming Black College Championship against South Carolina State with a few suspensions. The MEAC, SWAC, and CIAA have all condemned the actions strongly, with calls to disqualify players and implement suspensions after reviewing game footage.

The Impact on HBCU Football:

HBCUs have long been revered for their history, culture, and the pride they bring to their communities. The idea of football brawls tarnishing the tradition of HBCU football is deeply troubling to many who value the integrity and discipline in these programs. In a time when HBCUs are pushing for greater exposure and recognition, mainly through televised games and streaming platforms, incidents like these jeopardize the positive momentum these programs have built.

The SWAC, MEAC, and CIAA are united in their stance against this growing problem. After reviewing the incidents, officials from these conferences have announced their intention to suspend and possibly disqualify players involved in fights. This level of condemnation is unprecedented, signaling how seriously these conferences are taking the issue of unsportsmanlike behavior. These aren’t just isolated incidents; they are part of a troubling trend creeping into every level of football, threatening the foundation of what has always been considered the essence of the game.

The Professional and College Landscape: A Growing Concern:

At the professional level, the NFL has long grappled with players who let their emotions get the best of them, but what’s disturbing is that this behavior is increasingly spilling into college football. What used to be a rare occurrence is now becoming a norm. The question is, why? Is it the pressure of the game? The influence of social media? Or is it simply a breakdown in teaching discipline and respect for the game?

What is clear is that football is becoming more than just a physical battle—it’s an emotional one. As fans and players watch each other on screens, an increasing sense of competition goes beyond the scoreboard. The rise of trash talk, taunting, and heightened aggression has shifted the focus from athleticism and strategy to spectacle and showmanship. While some argue that the intensity of the game is what makes it exciting, others are concerned that this fiery atmosphere is spilling over into dangerous territory.

Can Football Survive This Storm?

With major networks and streaming platforms showcasing these games, the eyes of the world are on football like never before. However, this newfound visibility is a double-edged sword. On one hand, it provides a stage for athletes to showcase their skills. On the other hand, it amplifies negative moments, making brawls and unsportsmanlike conduct more visible and challenging to ignore.

The question is: Can football at every level prevent these incidents from becoming the new normal? Will disciplinary actions by the HBCUs, the NFL, and other football organizations curb this troubling trend? Or will this behavior continue to escalate until the very integrity of the sport is threatened?

As football continues to grow in popularity and reach, it’s time for a serious conversation about the direction of the sport. While the intensity and passion of the game should always be celebrated, there needs to be a renewed focus on discipline, respect, and sportsmanship. The brawls seen across the NFL, FBS, FCS, and HBCUs this week are a warning sign that cannot be ignored. It’s time for football to reclaim its honor—before it loses its soul.

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Florida Beach Bowl on Hold: HBCU Division II Clash Paused in 2024 Amid Funding Challenges

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One year after bursting onto the HBCU football scene as a potential long-term fixture, the Florida Beach Bowl — the anticipated matchup between the CIAA and SIAC, two historic HBCU Division II conferences — will not occur in 2024. Sources from both conferences confirmed the news to HBCU Gameday, citing funding challenges as the primary reason the bowl game has been temporarily shelved.

The inaugural Florida Beach Bowl took place last December at Fort Lauderdale’s DRV PNK StadiumFort Valley State from the SIAC defeated Johnson C. Smith from the CIAA with a 23-10 score. That game streamed on the HBCU Plus Platform, drew an impressive 720,000 viewers, signaling a strong interest in the game and a national audience eager for more HBCU football coverage.

 

The Florida Beach Bowl had been positioned to revive and expand the legacy of the Pioneer Bowl, the original postseason event for Division II HBCU teams. Established in 1997, the Pioneer Bowl allowed champions or top contenders from the CIAA and SIAC to square off, providing HBCU athletes with a rare bowl stage to showcase their talent, often overlooked by larger college football media coverage. While the game was typically held in the South, with several games taking place in Atlanta, it carried significant weight for HBCU football fans and players alike, celebrating the regional rivalries and athleticism that characterize HBCU sports.

Like its Division I counterpart, the Celebration Bowl — which since 2015 has served as a de facto national championship game for HBCU football at the FCS level — the Florida Beach Bowl aimed to provide the same level of national exposure to Division II HBCU programs. The Celebration Bowl has spotlighted the best of HBCU Division I football, drawing in fans from across the country and significantly elevating the profile of MEAC and SWAC champions in a nationally televised showdown. Similarly, the Florida Beach Bowl was designed to elevate Division II HBCU football, giving fans, athletes, and supporters an equivalent stage to experience the thrill and camaraderie of HBCU postseason competition.

The Pioneer Bowl created countless unforgettable moments, generating support and recognition for Division II HBCU football and helping players gain exposure to scouts, media, and a growing fan base. However, the game faced periodic financial hurdles, leading to intermittent cancellations until it ceased entirely after its 2012 matchup. The Florida Beach Bowl was viewed as the next chapter in this storied history, bringing a new generation of HBCU football to the forefront, with a commitment to both celebrating tradition and expanding the visibility of HBCU athletes nationwide.

While the cancellation of this year’s Florida Beach Bowl has left many disappointed, the vision for the event remains. Both the CIAA and SIAC have expressed continued interest in ensuring Division II HBCU teams have a championship-level platform, knowing that the passion and talent within HBCU football deserve recognition on a national scale.

For now, fans will have to wait as organizers seek solutions to make this game sustainable for the long term. The commitment to honoring the history and achievements of HBCU athletes remains, with hopes that future seasons will see the Florida Beach Bowl restored as a highlight of the HBCU football calendar — a celebration of athletic excellence and community legacy.

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