MEDIA KIT

HBCU Original Media Kit

About HBCU Original: HBCU Original is a dedicated platform celebrating the rich history, vibrant culture, and enduring legacy of Historical Black Colleges and Universities (HBCUs). Through insightful articles, engaging narratives, and meaningful dialogue, we amplify the voices, experiences, and achievements within the HBCU community. Our mission is to foster awareness, appreciation, and support for HBCUs, inspiring current and future generations to pursue excellence, equity, and inclusivity in education and beyond.

Audience and Demographics:

• Demographic: Our audience primarily consists of students, alumni, educators, and supporters passionate about HBCUs and African American culture.
• Age Range: 18-75, with a significant portion falling within the 25-40 age group.
• Gender: Balanced, with a slightly higher representation of females.
• Location: Predominantly United States, with a growing international audience.

Advertising Opportunities:

1. Banner Ads:
   • Leaderboard: 728×90 pixels – Ideal for prominent placement at the top of the webpage.
   • Medium Rectangle: 300×250 pixels – Perfect for sidebar or inline placements.
   • Skyscraper: 160×600 pixels – Ideal for vertical placements on the sidebar.
2. Sponsored Content:
   • Engage our audience with sponsored articles, interviews, or featured stories crafted to align with your brand’s message and values.
3. Newsletter Sponsorship:
   • Reach our subscribers directly through sponsored content or banner ads in our newsletter.
4. Social Media Promotion:
   • Leverage our active presence on social media platforms to promote your brand through sponsored posts, giveaways, and collaborations.
5. Event Sponsorship:
   • Partner with us to sponsor virtual or in-person events, webinars, panel discussions, and community outreach initiatives.

Advertising Rates:

• Banner Ads:
  • Leaderboard: $650 per month
  • Medium Rectangle: $150 per month
  • Skyscraper: $100 per month
• Sponsored Content: Starting at $250 per article
• Newsletter Sponsorship: Starting at $500 per newsletter
• Social Media Promotion: Customized packages available upon request
• Event Sponsorship: Customized packages available upon request

Contact Us: For inquiries regarding advertising opportunities or to request our full media kit, please contact our advertising team at contact@hbcuoriginal.com. We look forward to partnering with you to amplify your brand’s message and reach our engaged audience passionate about HBCUs and African American culture.

Thank you for considering HBCU Original as a platform to showcase your brand and support our mission of celebrating HBCUs.

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